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Press
Release Archives: 07/17/2007
Itronics Completes First Milestone in GOLD'n GRO
GUARDIAN(TM) Deer Repellent Fertilizer
RENO, Nev.--(BUSINESS WIRE)--Itronics Inc. (OTCBB:ITRO -
News; FWB:ITG) (BCN:ITG) reported today that its
wholly-owned subsidiary, Itronics Metallurgical, Inc.
has completed the first milestone which entailed the
completion of a draft label. It is working on the second
milestone in the process of registering its new GOLD'n
GRO GUARDIAN(TM) liquid deer repellent fertilizer with
the U.S. Environmental Protection Agency(EPA). Samples
to be used for testing have been prepared and submitted
to a testing laboratory to perform the required tests
under the supervision of the Company's consultants. The
testing is expected to be completed within 90 to 120
days.
The Company now believes that it is on schedule to
complete the entire registration process late in the
first quarter or early in the second quarter of 2008.
The Company is developing plans for manufacturing and
marketing GOLD'n GRO GUARDIAN(TM), and is targeting a
sales launch in the second quarter 2008.
"In parallel with the registration process, the Company
has reached agreement to enter into a long term supply
arrangement with a large foreign manufacturer of the
repelling ingredient," said Dr. John Whitney, Itronics
President. "Having an agreement for reliable supply of a
critical ingredient, which is not manufactured within
the United States, should make it easier to ramp up
manufacturing and sales once the registration process is
completed."
The GOLD'n GRO GUARDIAN(TM) repels deer without harming
them while it also improves the growth of the fertilized
plants. The treatment is systemic, which means that the
repelling characteristics are taken into the plant and
do not wash off when it rains. Field tests have shown
that plants treated in the fall will retain their
repelling characteristics during the winter, a major
benefit.
The national annual market for deer repellent products
is growing rapidly and is estimated to exceed $50
million. Deer damage in the United States is a large and
growing problem. According to a report by Cornell
Cooperative Extension, Ithaca, N.Y., the deer population
has grown from 500,000 nationwide in the early 1900's to
more than 15 million today. Annual estimates of deer
damage are reported to exceed $2 billion nationwide,
including more than $100 million in agricultural crop
damage, and more than $250 million in damage to
metropolitan households, including landscape plantings.
The company has not identified any significant
competition to its GOLD'n GRO GUARDIAN(TM) to combat the
growing problem associated with deer damage.
About Itronics
Itronics, through its subsidiary, Itronics
Metallurgical, Inc., is the only company in the world
with a fully permitted "Beneficial Use Photochemical,
Silver, and Water Recycling" plant located in the United
States which can convert used photoliquids into pure
silver and liquid fertilizers. At the Company's Reno,
Nevada factory more than 99 percent of the silver and
virtually all the other toxic heavy metals are extracted
from used photoliquids. The purified liquids are
converted into environmentally beneficial, chelated,
micronutrient and multinutrient liquid fertilizers sold
under the GOLD'n GRO trademark. The silver is refined
and sold as bullion and 5 troy ounce, 0.999 pure, Silver
Nevada Miner numismatic bars. The environmentally
friendly liquid fertilizers can be used for lawns and
houseplants, and are available, along with GOLD'n GRO
liquid fertilizer injectors, at the Company's "e-store"
catalog at http://goldngro.com. The popular Silver
Nevada Miner bars are available at the Company's
'e-store' catalog at http://www.itromet.com.
Headquartered in Reno, Nevada, Itronics Inc. is a
"Creative Environmental Technology" company and a world
leader in photochemical recycling. The Company also
provides project planning and technical services to the
gold mining industry and operates the popular
InsideMetals.com web site, http://www.insidemetals.com,
which provides a WORLD VIEW of Gold Producer Stocks and
Junior Gold Stocks. Itronics has received numerous
domestic and international awards that recognize its
ability to successfully create and implement new
recycling and fertilizer technologies.
("Safe Harbor" Statement under the Private Securities
Litigation Reform Act of 1995: This press release
contains or may contain forward-looking statements such
as statements regarding the Company's growth and
profitability, growth strategy, liquidity and access to
public markets, operating expense reduction, and trends
in the industry in which the Company operates. The
forward-looking statements contained in this press
release are also subject to other risks and
uncertainties, including those more fully described in
the Company's filings with the Securities and Exchange
Commission. The Company assumes no obligation to update
these forward-looking statements to reflect actual
results, changes in risks, uncertainties or assumptions
underlying or affecting such statements, or for
prospective events that may have a retroactive effect.)
Contact:
Itronics, Inc., Reno
Paul Knopick, 888-795-6336
Web Site: www.itronics.com
Source: Itronics, Inc. |